The DM1 Roadmap: A peek into the future of store analytics

We just did our first non-incremental release of the DM1 store analytics platform since we brought it to market. It brings new analytics views to the Workbench, a host of UI and analytic tweaks, new cloud options and, best of all, [...]

By | November 20th, 2017|Digital Mortar News, Gary's Posts, Retail Analytics|0 Comments

DM1 Version 2.0 : Coming Soon to a Store Near You

When we released the first full production version of DM1 in May, it was a transformational leap in customer location analytics. Now, six months later, we’re releasing the first major upgrade to DM1 – and it’s a doozy. We’re adding [...]

By | November 13th, 2017|Digital Mortar News, Gary's Posts, Retail Analytics|0 Comments

An Easy Introduction to Location Analytics in the Store

My last post made the case that investing in store measurement and location analytics is a good move from a career perspective. The reward? Becoming a leader in a discipline that’s poised to grow dramatically. The risk? Ending up with [...]

By | August 27th, 2017|Gary's Posts, Retail Analytics, Uncategorized|0 Comments

The Road Less Traveled: Building a Career Around In-Store Measurement and Location Analytics

Over the nearly two decades I spent in digital analytics, I did a lot of selling. More than I ever wanted to. But during that time, I saw the process of selling digital analytics transformed. When I started, way back [...]

By | August 3rd, 2017|Gary's Posts, Retail Analytics|0 Comments