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Gameable Metrics: College Board 2 : Students and Universities 0

The Measurement Minute by Gary Angel   Not every metric that can be measured should be measured. Some metrics used as KPIs turn out to be easily gameable - resulting in an arms race to opt...

November 11, 2019

By Gary Angel

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The Art of Facilitation: Jim Sterne Visits the Measurement Minute (10x)

The Measurement Minute by Gary Angel   If interviews are going to come to the Minute, why not start at the top? Jim Sterne's latest work focuses on bridging the gap between Marketing and M...

October 8, 2019

By Gary Angel

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Just Because It’s Old Doesn’t Mean It’s Right

The Measurement Minute with Gary Angel   Traditional opinion research and even Website surveys have been around for quite awhile now. So folks in the enterprise take their accuracy for gra...

September 24, 2019

By Gary Angel

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Centralization Before Democratization

The Measurement Minute by Gary Angel   Effective Democratization of Data requires...Centralization? That's the paradox of trying to get stakeholders to self-service. You can't, until you d...

June 18, 2019

By Gary Angel

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Easy as Pie? The Failure of Reporting in the Enterprise

The Measurement Minute by Gary Angel   Reporting is one of those things that everyone thinks are easy but that somehow always seem to end up not working very well. That turned out to be a ...

June 18, 2019

By Gary Angel

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The McNamara Fallacy and the Cynicism Behind Bad Metrics

The Measurement Minute by Gary Angel   Sometimes bad metrics just fool us. But often, the people using them have entirely cynical reasons for glomming onto the really stupid ones. Credit Y...

May 22, 2019

By Gary Angel

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The College Board’s (SATs) New Adversity Score

The Measurement Minute by Gary Angel   The College Board, purveyors of the SAT, recently added a proud new edition to their reporting: the Adversity Score. Reading about how it works put m...

May 20, 2019

By Gary Angel

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Scenes from an Analytics Journey

This past week or so I posted a long series of tweets based on my upcoming presentation at the Marketing Analytics Summit in Las Vegas. #MAS19 bit.ly/MAS19LV   The presentation is structur...

April 29, 2019

By Gary Angel

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Stop Shoving! The Art and Science of Line Measurement : The Measurement Minute #24 w. Gary Angel

The Measurement Minute #24 with Gary Angel : Stop Shoving - the Art & Science of Line Measurement   Even seemingly simple real-world tasks like queue measurement turn out to have all s...

September 10, 2018

By Gary Angel

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