Fixing Overly Tactical Metrics: Content Consumption Part II
The Measurement Minute by Gary Angel If Views is overly tactical and encourages click-bait content, what's the right metric to replace it? Here are three strategies (all with relevance i...
Missing the Forest While Counting Trees : Content Consumption and Tactical Metrics
The Measurement Minute by Gary Angel Game-ability isn't the only way metrics can go wrong. Sometimes, a metric's problems are revealed when it accomplishes exactly what you intended with...
Gameable Metrics: College Board 2 : Students and Universities 0
The Measurement Minute by Gary Angel Not every metric that can be measured should be measured. Some metrics used as KPIs turn out to be easily gameable - resulting in an arms race to opt...
After the Apocalypse: the Virtues of Cloud Infrastructure
The Measurement Minute with Gary Angel California got a little taste of life after the Apocalypse last week and boy did it suck. The latest Measurement Minute reflects on the virtues of ...
Tackling Data Governance: Is it the Equivalent of Soviet-era Agriculture?
The Measurement Minute by Gary Angel In another interview from the DA Hub, Matthew Wolf from Dignity Health joins the Minute. Since he was recently tapped to head-up a large-scale data g...
Code that changed the world
The Measurement Minute by Gary Angel I may be an analyst by day, but my secret super-hero identity is programmer-guy. Which is why I have to shout out a fantastic article on Slate - 34 l...
The Art of Facilitation: Jim Sterne Visits the Measurement Minute (10x)
The Measurement Minute by Gary Angel If interviews are going to come to the Minute, why not start at the top? Jim Sterne's latest work focuses on bridging the gap between Marketing and M...
The Devious Nature of the Website Sample
The Measurement Minute with Gary Angel The basic principle of most customer VoC is that your sampling needs to be independent of your marketing. You know what violates that basic princip...
Just Because It’s Old Doesn’t Mean It’s Right
The Measurement Minute with Gary Angel Traditional opinion research and even Website surveys have been around for quite awhile now. So folks in the enterprise take their accuracy for gra...