The cheapest, best solution for Museum Occupancy and Covid-19 Re-opening.
Real-time museum occupancy. Accurate people counting. App-based Alerting. Incredibly low price.
The challenges of re-opening are formidable. You’re being asked to monitor occupancy and safe-distancing. But it’s not as if you’re getting any new budget, and attendance and revenue drivers like the retail store will probably be lower than normal. So yes, you need new technology that lets you reopen your museum safely. But what else do you need? To save money.
Google Analytics Occupancy is architected to SAVE YOU MONEY and provide the critical safety information and alerting you need.
It has the features you need at HALF the price (or less) of any other people-counting and occupancy solution. Inexpensive has never felt so good.
It doesn’t matter what your current hardware/system is. We’ll cut your monthly platform bill in half or we won’t take the job. And if you don’t have an existing system – we’ll cut any competitive platform cost quote in half.
We’ll EVEN fund the cameras for you (on zero interest 3 year leases). So you get the system you need RIGHT NOW without capital investment you didn’t budget for.
Need two or three cameras to cover your large entrance? Have 3 or fewer or entrances. It’s one flat rate for Google Analytics Museum Occupancy. Other vendors charge per sensor. For larger buildings, that means more expense for the same basic capability.
As a Digital Mortar customer you get our real-time IoS/Android Occupancy App. For free. With zone-based alerting that keeps you on top of every aspect of occupancy and lets you devote staff to something more useful than door-counting.
By using the best people-counting cameras, we ensure that your occupancy counts are accurate and reliable. Otherwise, what’s the point? Variance is usually less than 1% – making it as or more accurate than human counting. Accurate enough to rely on. Fast enough to use.
We use Xovis and Hella stereoscopic cameras – legendary for their people-counting accuracy. You can’t make good orange juice without good oranges. We use the best.
Our Azure Cloud back-end is sophisticated and smart enough to take full advantage of the underlying data and deliver you the numbers you need almost before the visitor is in the door.
We’ve executed door-counting in all sorts of complex environments. We have the experience to help you get the system setup right and make sure it keeps right.
Google Analytics has the polish only the finest software company in the world can deliver after more than decade of work. It’s constantly improving. Beautiful. Fast. Trusted by millions. A joy to use.
We know how hard it is to deliver great community service on a limited budget. And Covid-19 and the safety requirements that come along with it just make it that much harder. Price and accuracy are the core value proposition fueling Google Analytics Occupancy for Museums. It’s built in a streamline fashioned to deliver exactly what you need right now for as little cost as possible.
Fortunately, some pretty nice features come baked in with our extensive people-counting and people-measurement experience.
Both Web and App-based. Entrances and exits typically show up within a second or two.
Sophisticated processing and algorithms ensure that you get accurate, up-to-the-second occupancy counts delivered via Web or App. We even tell you average visit duration – great for helping you develop community service KPIs.
We can add in extra tracking (for almost nothing) that breaks out every count by Gender and Height Group (child to adult) to help you understand the community you serve.
Use Google’s really fine (5-Star App-Store Rated) GA App. Free of course. Or use Digital Mortar’s fine-tuned Occupancy App to add real-time alerting and patron messaging. Free of course. So why not use both?
Google developed Google Analytics (GA) as a free tool for digital marketers. In the past fifteen years, it’s become the single most popular analytics tool around. It’s legendary for it’s ease of use – and with millions of users – it has to be.
By pre-processing advanced camera people-counting and leveraging GA, you get the most reliable camera data with all the flexibility and integration of a world-class analytics tool supported and maintained by the best software company in the world.
Google Analytics is the de facto standard in digital analytics for a reason. It’s elegant, beautiful, flexible and extraordinarily easy to use. It’s also very powerful and robust.
There’s a good chance you already use GA on your online presence. By adding museum data, you can integrate physical and digital data into a single reporting system. That saves you money and makes life easier and better all around. What’s more, there’s a better than even chance that you already have GA expertise on your team – so nothing new to learn!
Google provides GA for free to encourage people to do more marketing. By taking advantage of Google Analytics, we leverage world-class software and eliminate one of the major cost-drivers in people-counting – supporting a bunch of custom UI software.
Combine Occupancy with our full enterprise Door Count software or tools from our extensive people measurement suite.
The current crisis has created all sorts of unique short-term demands on people-counting and safe-distancing. You need a system that works now. But one that keeps working for you as things gradually return to normal.
Google Analytics Occupancy for Museums is part of the Digital Mortar people-measurement suite – ensuring that you can grow and expand your capabilities as needed.
Digital Mortar’s custom Door Count software contains features not found in our GA integration including forecasting, integrated weather, bespoke data visualizations, additional dashboarding capabilities and (optional) PoS and/or labor integrations. For many the GA offering will give you all the data you even need, but if you determine you wish to upgrade we make it fast and easy.
Why stop at door? We bring the same sophisticated people-measurement to bear on queue management. Long weekend queues for entrance are a pain-point for customer experience and now present real safety concerns and issues. Including predictive alerting and gamification can help make your queue management better and safer.
Track every aspect of the museum experience. From where visitors went first to what they spent time on and what drove the visit. We can also provide full-service measurement of the retail museum store experience. We integrate labor tracking too — so you can understand staff impact on experience and have the tools to optimize your labor models.
Experience is a key part of the modern museum experience. Digital Mortar’s unique Display Optimization solution lets you accurately test & measure the performance of key areas and new features and exhibits in your museum.