The Measurement Minute with Gary Angel Attribution is one of the most challenging endeavors in marketing analytics. It's a problem I failed at a few times back at Semphonic and EY - and ...
The Measurement Minute with Gary Angel Bluetooth is a go to technology for Associate Tracking. It's easy to implement and deploy and provide continuous tracking at the equivalent of 3 FP...
The Measurement Minute with Gary Angel WiFi based electronics never worked very well for labor tracking, but Bluetooth, particularly as a supplement to camera, can work very well indeed....
The Measurement Minute by Gary Angel Camera and Electronics work very differently and have fundamentally different characteristics when it comes to people-tracking. Oddly, they turn out ...
The Measurement Minute by Gary Angel Electronic Tracking is one of the easiest and most cost-efficient methods for doing shopper geolocation tracking. But how much measurement does it ac...
The Measurement Minute by Gary Angel Camera may be the most popular people-tracking technology, but electronic sensors have a role to play too. Electronic sensors listen for electronic p...
The Measurement Minute by Gary Angel Every now and again the Measurement Minute goes off topic and what better time than after an election. Professional analysts get their own election p...
The Measurement Minute by Gary Angel Ghosting, stitching and matrixing are the three big gotchas when you try to use people-counting cameras for more than door-counting. It's true that p...
The Measurement Minute by Gary Angel Camera has been extremely successful as a people-counting technology and part of the reason is the variety of cameras available. Standard ceiling-mou...