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Queue Management for Retail

Our DM1 platform is designed to track shopper journeys from the moment someone comes into the store till the time they leave. This kind of full-journey tracking is incredibly rich from an analytics p...

April 17, 2023

By Gary Angel

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Understanding DM1: Digital Mortar’s Full-Journey People Measurement and Crowd Analytics Platform

Digital Mortar’s DM1 Full Journey Analytics can transform the way you understand, monitor and optimize physical spaces.     The people measurement it provides solves real wor...

April 14, 2023

By Gary Angel

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Digital Mapping: The Foundation of People-Measurement and Crowd Analytics

For a people-measurement system, mapping is the engine that drives everything. It contextualizes the data, gives meaning to customer journeys and drives the most compelling analytic views.   ...

April 6, 2023

By Gary Angel

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Measuring Journeys from Outdoors to Indoors

The Measurement Minute by Gary Angel   One of our clients at Digital Mortar is a chain of gas/convenience stores measuring the full journey from pump to shop and back. What makes their use...

January 19, 2023

By Gary Angel

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People Measurement Alerting for Security and Perimeter Monitoring

The Measurement Minute by Gary Angel Although Digital Mortar isn't really focused on loss prevention or security applications, there are two big reasons why it matters if you're thinking about peo...

January 3, 2023

By Gary Angel

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Customer Journey Alerting with People-Measurement

The Measurement Minute by Gary Angel   Customer Journey alerting can completely transform the experience of a physical space. Instead of waiting for a customer to seek out help, it activel...

December 27, 2022

By Gary Angel

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The Operational Use-Cases for People-Measurement Alerting

The Measurement Minute by Gary Angel   While performance may be the biggest challenge in building a people-measurement based alerting system, the most important problem for most businesses...

December 19, 2022

By Gary Angel

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The Challenge of a Real-time People-Measurement Alerting System

The Measurement Minute by Gary Angel   The visible part of an alerting system - the text alerts, webhooks and emails users get - is the easy part. The hard parts are building the realtime ...

December 9, 2022

By Gary Angel

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Productionizing a Predictive Queue Management Model

The Measurement Minute by Gary Angel   Productionizing a predictive queue measurement model really involves solving two problems. The first is integrating the predictive queue model into a...

November 22, 2022

By Gary Angel

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