Queue Management for Retail
Our DM1 platform is designed to track shopper journeys from the moment someone comes into the store till the time they leave. This kind of full-journey tracking is incredibly rich from an analytics p...
Understanding DM1: Digital Mortar’s Full-Journey People Measurement and Crowd Analytics Platform
Digital Mortar’s DM1 Full Journey Analytics can transform the way you understand, monitor and optimize physical spaces. The people measurement it provides solves real wor...
Customer Journey Tracking: From Outside to Inside
One of our clients at Digital Mortar is a chain of gas/convenience stores measuring the full journey from pump to shop and back. What makes their use-case compelling is that the stores are a signific...
People Measurement and Full Journey Shopper Analytics for Retail
Measurement is a key competitive in todays world. After all, what’s the point of investing in your stores, building out new experiences and merchandising, and hiring more Associates if you don’t ...
Digital Mapping: The Foundation of People-Measurement and Crowd Analytics
For a people-measurement system, mapping is the engine that drives everything. It contextualizes the data, gives meaning to customer journeys and drives the most compelling analytic views. ...
Use Cases for Realtime Alerting Based on People-Measurement, Occupancy and Crowd Analytics
Like most analytics and software tools, the biggest stumbling block for people-measurement platforms like our DM1 is translating tool into business use. That’s often a particular challenge for anal...
Realtime Alerting with People Measurement and Crowd Analytics: Performance is the Hard Part
These days, alerting isn’t all that complex. It’s trivial to integrate email and texting into an application – and supporting Webhooks isn’t much harder. This kind of integration used to be c...
DM1 Realtime Pipeline for Crowd Analytics
Digital Mortar’s DM1 realtime pipeline lets you measure what’s too crowded. Whether lines are too long. If employees are in the right places. It's all about what’s happening right now so you ...
Look Ma, No Wires!
The Measurement Minute by Gary Angel One of the biggest challenges to doing people-measurement is the cost and hassle of the cabling. Deploying standalone single sensors has always been ...