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Crowd Analytics Segmentation Capabilities

Visit-based segmentations bring clarity to KPIs and reporting and help stakeholders think more deeply about the business (which is, after all, the point of analytics). As I mentioned in my last...

November 7, 2023

By Gary Angel

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The Strange Case of the Misinterpreted KPI

The first thing people expect to get from people-measurement isn’t analytics or even testing support. It’s reporting. Before you can figure out how to make things better or whether a change worke...

October 23, 2023

By Gary Angel

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Lidar and People Measurement Platforms

Lidar is becoming the go to technology for people measurement applications, combining accuracy, precision, privacy and excellent real-time performance.   Yet if you buy a lidar sensor, you get...

July 12, 2023

By Gary Angel

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Customer Journey Alerting with People-Measurement

The Measurement Minute by Gary Angel   Customer Journey alerting can completely transform the experience of a physical space. Instead of waiting for a customer to seek out help, it activel...

December 27, 2022

By Gary Angel

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Introduction to Predictive Queue Management

The Measurement Minute by Gary Angel   A customer's time in line is one of the most important (and controllable) aspects of physical experience. We're currently working through several que...

July 18, 2022

By Gary Angel

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The Analytics Power of Integrating Individual Shopper Journey and Point-of-Sale Data

The Measurement Minute by Gary Angel   Integrating Shopper Journey and Point-of-Sale (PoS) data at the store-section/time level delivers powerful analytics around true conversion rate, opt...

June 27, 2022

By Gary Angel

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Why PoS Data is a Fundamental Integration with Shopper Journey Data

The Measurement Minute by Gary Angel   Yes, Point-of-Sale (PoS) data enables a host of really fundamental analytics opportunities in store journey measurement - from both the journey and t...

May 18, 2022

By Gary Angel

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Integrating PoS and Shopper Journey Data

The Measurement Minute by Gary Angel   PoS is the motherlode of retail integrations with shopper journey data. It's almost a must-have. But all integrations can be frightening - less for t...

May 12, 2022

By Gary Angel

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Classifying and Analyzing Store Greeter Interactions for Store Analytics

The Measurement Minute by Gary Angel   Greeter interactions form a special sub-class within a more general scheme of Associate/Shopper interaction classifications. It's easy enough to iden...

April 11, 2022

By Gary Angel

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