Hypothesis Generation and the Digital Analytics Hub
Hypothesis Generation and the Digital Analytics Hub
By Gary Angel
|February 21, 2021
The Measurement Minute by Gary Angel
It’s hard to tell one conference from another – especially online. Because one corporate presentation is kind of like another. But to me, the Digital Analytics Hub stands out, and the difference is wonderfully illustrated by the topic I chose for this year: Hypothesis Generation. The Measurement Minute explains why hypothesis generation matters, but also why it’s the kind of thing that would only get discussed at the DA Hub.
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