Retail Associate Measurement Strategies

Retail Associate Measurement Strategies

By Gary Angel


October 13, 2021

The Measurement Minute with Gary Angel

The Measurement Minute by Gary Angel


Measuring Associates is a vital part of effective in-store measurement. It’s necessary to ensure proper shopper counting and it’s interesting in it’s own right. But there are two different strategies for measuring Associates – badging and passive detection. Both work, but there are some distinct advantages to passive detection.


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