The Measurement Minute w Gary Angel : #3 : Shopper Journey Measurement with Wi-Fi : Because People Love Cheap and Easy
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- Key Analytics with Point-of-Sale (PoS) Data at the Store Section Level
- Shopper Journey and PoS Integration : Mapping SKUs to the Store
- Measuring Shopper Groups to Improve Conversion Rate Analysis
- Choosing the Level of PoS Data to Integrate into Shopper Journeys
- Why PoS Data is a Fundamental Integration with Shopper Journey Data