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Digital Mapping: The Foundation of People-Measurement and Crowd Analytics

For a people-measurement system, mapping is the engine that drives everything. It contextualizes the data, gives meaning to customer journeys and drives the most compelling analytic views.   ...

April 6, 2023

By Gary Angel

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Use Cases for Realtime Alerting Based on People-Measurement, Occupancy and Crowd Analytics

Like most analytics and software tools, the biggest stumbling block for people-measurement platforms like our DM1 is translating tool into business use. That’s often a particular challenge for anal...

April 5, 2023

By Gary Angel

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Realtime Alerting with People Measurement and Crowd Analytics: Performance is the Hard Part

These days, alerting isn’t all that complex. It’s trivial to integrate email and texting into an application – and supporting Webhooks isn’t much harder. This kind of integration used to be c...

April 4, 2023

By Gary Angel

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Occupancy, Queue and Crowd Analytics Alerting

Digital Mortar’s DM1 realtime people measurement alerting lets you identify and act on operational, customer journey and security problems as they happen in your physical spaces.   &...

April 4, 2023

By Gary Angel

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DM1 Realtime Pipeline for Crowd Analytics

Digital Mortar’s DM1 realtime pipeline lets you measure what’s too crowded. Whether lines are  too long. If employees are in the right places. It's all about what’s happening right now so you ...

April 3, 2023

By Gary Angel

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Look Ma, No Wires!

The Measurement Minute by Gary Angel   One of the biggest challenges to doing people-measurement is the cost and hassle of the cabling. Deploying standalone single sensors has always been ...

April 3, 2023

By Gary Angel

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Measuring Journeys from Outdoors to Indoors

The Measurement Minute by Gary Angel   One of our clients at Digital Mortar is a chain of gas/convenience stores measuring the full journey from pump to shop and back. What makes their use...

January 19, 2023

By Gary Angel

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People Measurement Alerting for Security and Perimeter Monitoring

The Measurement Minute by Gary Angel Although Digital Mortar isn't really focused on loss prevention or security applications, there are two big reasons why it matters if you're thinking about peo...

January 3, 2023

By Gary Angel

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Customer Journey Alerting with People-Measurement

The Measurement Minute by Gary Angel   Customer Journey alerting can completely transform the experience of a physical space. Instead of waiting for a customer to seek out help, it activel...

December 27, 2022

By Gary Angel

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