Actionable Analytics
The Measurement Minute with Gary Angel Everyone (including me) likes to tout analytics ROI and actionable analytics. But the truth is that direct, actionable results from analytics are l...
McDonald’s Just Bought Dynamic Yield for $300 Million – It’s not your typical acquisition
The Measurement Minute with Gary Angel Acquisitions are a dime (or $300 million) a dozen these days. But McDonald's acquisition of Dynamic Yield is definitely an out-of-the-box strategic...
The Funnel is Dead : The Measurement Minute #43 w. Gary Angel
The Measurement Minute #43 with Gary Angel : The Funnel is Dead Customer Journey's are mostly thought of as a linear funnel. It's a common-sense view that helps make a complicated proces...
Information is Beautiful…Is Insight? : The Measurement Minute #36 w. Gary Angel
The Measurement Minute #36 with Gary Angel : Information is Beautiful...Is Insight? The 2018 Information is Beautiful Awards have their nominating class - and there are some real knock-o...
PPT and Data Presentations – I Break Up with Bullets : The Measurement Minute #30 w. Gary Angel
The Measurement Minute #30 with Gary Angel : PPT and Data Presentations - I Break Up with Bullets. I'm just back from three days of conversations at the Digital Analytics Hub and start a...
Getting Queue Measurement Very Wrong
Measuring queue times and understanding queue management performance are a core use-case for in-store journey measurement. Lines aren’t just a pain-in-the-ass for shopper and customers, they’re a...
Measuring Queue Times with Xovis Cameras
The Problem Checkout is a critical part of the in-store experience. It’s a top driver of dissatisfaction cited in store surveys, it’s one of the few really controllable abandonment points in the...
Putting Data Science Skin in the Reporting Game : The Measurement Minute #19 w. Gary Angel
The Measurement Minute #19 with Gary Angel : Analytic Reporting isn't just for your Users Building Analytic Reports isn't just good for users. It helps address structural problems in ent...
Tools not Reports – It Really Makes a Difference : The Measurement Minute #18 w. Gary Angel
The Measurement Minute #18 with Gary Angel : Why Analytic Reporting Changes the Game Most reports don't make a difference and they don't build analytics culture because they don't really...