The Optical AI Revolution
The Measurement Minute with Gary Angel Store Measurement with camera has been challenged by the cost and the capability to follow shoppers from camera to camera. Edge-based AI coupled wi...
Scenes from an Analytics Journey
This past week or so I posted a long series of tweets based on my upcoming presentation at the Marketing Analytics Summit in Las Vegas. #MAS19 bit.ly/MAS19LV The presentation is structur...
Actionable Analytics
The Measurement Minute with Gary Angel Everyone (including me) likes to tout analytics ROI and actionable analytics. But the truth is that direct, actionable results from analytics are l...
McDonald’s Just Bought Dynamic Yield for $300 Million – It’s not your typical acquisition
The Measurement Minute with Gary Angel Acquisitions are a dime (or $300 million) a dozen these days. But McDonald's acquisition of Dynamic Yield is definitely an out-of-the-box strategic...
The Funnel is Dead : The Measurement Minute #43 w. Gary Angel
The Measurement Minute #43 with Gary Angel : The Funnel is Dead Customer Journey's are mostly thought of as a linear funnel. It's a common-sense view that helps make a complicated proces...
Information is Beautiful…Is Insight? : The Measurement Minute #36 w. Gary Angel
The Measurement Minute #36 with Gary Angel : Information is Beautiful...Is Insight? The 2018 Information is Beautiful Awards have their nominating class - and there are some real knock-o...
PPT and Data Presentations – I Break Up with Bullets : The Measurement Minute #30 w. Gary Angel
The Measurement Minute #30 with Gary Angel : PPT and Data Presentations - I Break Up with Bullets. I'm just back from three days of conversations at the Digital Analytics Hub and start a...
Getting Queue Measurement Very Wrong
Measuring queue times and understanding queue management performance are a core use-case for in-store journey measurement. Lines aren’t just a pain-in-the-ass for shopper and customers, they’re a...
Measuring Queue Times with Xovis Cameras
The Problem Checkout is a critical part of the in-store experience. It’s a top driver of dissatisfaction cited in store surveys, it’s one of the few really controllable abandonment points in the...