blog-img

Electronics and Camera: Complementary People-Tracking Technologies

The Measurement Minute by Gary Angel   Camera and Electronics work very differently and have fundamentally different characteristics when it comes to people-tracking. Oddly, they turn out ...

December 1, 2020

By Gary Angel

blog-img

Electronic People-Tracking Technology: Strengths and Weaknesses

The Measurement Minute by Gary Angel   Electronic Tracking is one of the easiest and most cost-efficient methods for doing shopper geolocation tracking. But how much measurement does it ac...

November 24, 2020

By Gary Angel

blog-img

An Overview of Electronic Geolocation Analytics and People Measurement

In a recent post, we over-viewed the various aspects of camera-sensor technology for people-tracking. Camera is the solution of choice for most people-measurement applications, and here at Digital Mo...

November 16, 2020

By Gary Angel

blog-img

Electronic Sensor People-Tracking Technology

The Measurement Minute by Gary Angel   Camera may be the most popular people-tracking technology, but electronic sensors have a role to play too. Electronic sensors listen for electronic p...

November 15, 2020

By Gary Angel

blog-img

People Measurement Camera Technology

Camera is the single most common and probably the most powerful people-measurement technology currently deployed. And the most common type of camera for people measurement is a stereoscopic, ceiling ...

October 28, 2020

By Gary Angel

blog-img

Potential and Peril : Using Camera for Advanced People Tracking Applications

The Measurement Minute by Gary Angel   Ghosting, stitching and matrixing are the three big gotchas when you try to use people-counting cameras for more than door-counting. It's true that p...

October 26, 2020

By Gary Angel

blog-img

Camera Technology for People Counting : An Overview

The Measurement Minute by Gary Angel   Camera is the most popular technology for people-counting. And with good reason. It's highly accurate and very detailed. But while vendors have done ...

October 5, 2020

By Gary Angel

blog-img

Tracking Technologies for Labor and People-Process Measurement

With fundamental changes in store operations, managing and improving people-processes is becoming vitally important and can be a source of true competitive advantage. But until recently, it was extra...

September 17, 2020

By Gary Angel

blog-img

People Process Measurement with External Data

With all the incredible automation in complex supply chains delivered by brand titans, it’s easy to forget that when it comes to retail, the store-side is all about people. And until very recently,...

September 11, 2020

By Gary Angel

Search