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Delivering Knowledge to the Organization: The Case for Analytic Reporting

The Measurement Minute by Gary Angel   If KPI's aren't interpretable, how do we provide the necessary context to a report to make it actionable? That's the job of model building - which is...

June 25, 2019

By Gary Angel

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KPI (noun): Acronym for Keep People Ignorant

The Measurement Minute by Gary Angel   Part of the problem enterprise's have had with reporting is a misunderstanding of what KPI's can accomplish. Too often, we end up sacrificing context...

June 25, 2019

By Gary Angel

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Centralization Before Democratization

The Measurement Minute by Gary Angel   Effective Democratization of Data requires...Centralization? That's the paradox of trying to get stakeholders to self-service. You can't, until you d...

June 18, 2019

By Gary Angel

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Easy as Pie? The Failure of Reporting in the Enterprise

The Measurement Minute by Gary Angel   Reporting is one of those things that everyone thinks are easy but that somehow always seem to end up not working very well. That turned out to be a ...

June 18, 2019

By Gary Angel

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Tableau Rising…Hadoop Falling

The Measurement Minute by Gary Angel   Data Viz and Data Management went in opposite directions this week - with Salesforce completing a massive acquisition of Tableau while key companies ...

June 12, 2019

By Gary Angel

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The McNamara Fallacy and the Cynicism Behind Bad Metrics

The Measurement Minute by Gary Angel   Sometimes bad metrics just fool us. But often, the people using them have entirely cynical reasons for glomming onto the really stupid ones. Credit Y...

May 22, 2019

By Gary Angel

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The Optical AI Revolution

The Measurement Minute with Gary Angel   Store Measurement with camera has been challenged by the cost and the capability to follow shoppers from camera to camera. Edge-based AI coupled wi...

May 13, 2019

By Gary Angel

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Scenes from an Analytics Journey

This past week or so I posted a long series of tweets based on my upcoming presentation at the Marketing Analytics Summit in Las Vegas. #MAS19 bit.ly/MAS19LV   The presentation is structur...

April 29, 2019

By Gary Angel

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Actionable Analytics

The Measurement Minute with Gary Angel   Everyone (including me) likes to tout analytics ROI and actionable analytics. But the truth is that direct, actionable results from analytics are l...

April 16, 2019

By Gary Angel

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