The Measurement Minute with Gary Angel A real-time data pipeline for shopper journey data creates all sorts of challenges, and one of the biggest is handling Associate detection. If your...
The Measurement Minute with Gary Angel Are real-time analytics valuable? Usually, not so much. So why are we spending a boatload of time adding a true real-time pipeline to our DM1 people-measurem...
The Measurement Minute by Gary Angel With today's advanced people-measurement technologies, it's not that hard to measure when Associates are interacting with Shoppers. This interaction ...
The Measurement Minute by Gary Angel Measuring Associates is an unexpected benefit of doing powerful in-store shopper measurement. But when it comes to making sense of Associate data, th...
The Measurement Minute by Gary Angel Measuring Associates is a vital part of effective in-store measurement. It's necessary to ensure proper shopper counting and it's interesting in it's...
The Measurement Minute by Gary Angel Knowing the state of the store is essential for shopper journey analytics. You have to know what's in the store and where it us. Otherwise, shopper j...
We’ve recently been using a data visualization focused on measuring the intra-day impact of shopper to labor ratios on conversion in the store that’s worth a look. Why is STARS data ...
The Measurement Minute by Gary Angel The traditional measure used to optimize space in store layout is sales per square foot. Optimizing sales per square foot doesn’t mean that the mer...
The Measurement Minute by Gary Angel Self-selection makes understanding optimal store layout challenging. Using measures of independence, you can get a strong sense of how dependent a me...