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Strategies for Dynamic Associate Allocation

The Measurement Minute by Gary Angel   Dynamic associate allocation is one of the most powerful applications of people-measurement in retail - particularly for larger stores. But when it c...

April 26, 2022

By Gary Angel

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Dynamic Real-time Associate Allocation

The Measurement Minute by Gary Angel   Real-time store journey data creates opportunities to manage the store in ways that have never existed before. It lets managers or software dynamical...

April 19, 2022

By Gary Angel

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Classifying and Analyzing Store Greeter Interactions for Store Analytics

The Measurement Minute by Gary Angel   Greeter interactions form a special sub-class within a more general scheme of Associate/Shopper interaction classifications. It's easy enough to iden...

April 11, 2022

By Gary Angel

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How to Measure Shopper Groups in the Store

The Measurement Minute by Gary Angel   Groups of shoppers can have a surprisingly large impact on Key Performance Indicators (KPIs) like conversion rate and STARs. If you only focus on ind...

March 22, 2022

By Gary Angel

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Dashboarding Store Performance with Shopper Measurement

One of the biggest challenges in the type in-store shopper behavioral measurement that we do at Digital Mortar is making the information accessible. It’s a common problem in analytics. The most int...

March 17, 2022

By Gary Angel

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Measuring Shopper Groups and the Impact on Store Conversion

The Measurement Minute by Gary Angel   Measuring shopper groups is important - not least because it has a huge impact on conversion rates. Shoppers in groups reduce total opportunity - and...

March 15, 2022

By Gary Angel

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Dashboarding Store Operational Efficiency with People Measurment

The Measurement Minute by Gary Angel   The third component of a good high-level store dashboard based on people-measurement should focus on operational efficiency. Associates are a huge pa...

March 8, 2022

By Gary Angel

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Measuring Shopper Quality with Behavioral Analytics and People Measurement

The Measurement Minute by Gary Angel   A good store dashboard should provide context on the big picture KPIs of traffic and conversion. To do that, it should show shopper quality, merchand...

February 23, 2022

By Gary Angel

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Real-time Queue Management and Alerting Customization

The Measurement Minute by Gary Angel   While flexible digital mapping and a generalized alerting system can cover a very wide variety of real-time applications, queue management usually re...

February 2, 2022

By Gary Angel

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