People Measurement and Crowd Analytics Without the Wiring
If you’ve been put-off LiDAR-based people-measurement by the cost of pulling ethernet to every sensor, Digital Mortar has a solution. People measurement is great. It solves real worl...
People Measurement and Full Journey Shopper Analytics for Retail
Measurement is a key competitive in todays world. After all, what’s the point of investing in your stores, building out new experiences and merchandising, and hiring more Associates if you don’t ...
Digital Mapping: The Foundation of People-Measurement and Crowd Analytics
For a people-measurement system, mapping is the engine that drives everything. It contextualizes the data, gives meaning to customer journeys and drives the most compelling analytic views. ...
Use Cases for Realtime Alerting Based on People-Measurement, Occupancy and Crowd Analytics
Like most analytics and software tools, the biggest stumbling block for people-measurement platforms like our DM1 is translating tool into business use. That’s often a particular challenge for anal...
Realtime Alerting with People Measurement and Crowd Analytics: Performance is the Hard Part
These days, alerting isn’t all that complex. It’s trivial to integrate email and texting into an application – and supporting Webhooks isn’t much harder. This kind of integration used to be c...
Occupancy, Queue and Crowd Analytics Alerting
Digital Mortar’s DM1 realtime people measurement alerting lets you identify and act on operational, customer journey and security problems as they happen in your physical spaces. &...
DM1 Realtime Pipeline for Crowd Analytics
Digital Mortar’s DM1 realtime pipeline lets you measure what’s too crowded. Whether lines are too long. If employees are in the right places. It's all about what’s happening right now so you ...
Look Ma, No Wires!
The Measurement Minute by Gary Angel One of the biggest challenges to doing people-measurement is the cost and hassle of the cabling. Deploying standalone single sensors has always been ...
Measuring Journeys from Outdoors to Indoors
The Measurement Minute by Gary Angel One of our clients at Digital Mortar is a chain of gas/convenience stores measuring the full journey from pump to shop and back. What makes their use...