Creating an Institutional Memory of the Store Layout
The Measurement Minute by Gary Angel Knowing the state of the store is essential for shopper journey analytics. You have to know what's in the store and where it us. Otherwise, shopper j...
The STARs Clock: A Data Visualization for Associate Optimization
We’ve recently been using a data visualization focused on measuring the intra-day impact of shopper to labor ratios on conversion in the store that’s worth a look. Why is STARS data ...
The STARs Clock : Visualizing Shopper to Labor Ratios
We've recently been using a data visualization focused on measuring the intra-day impact of shopper to labor ratios on conversion in the store that's worth a look. Why is STARS data impo...
Density Metrics and Store Layout Optimization
The Measurement Minute by Gary Angel The traditional measure used to optimize space in store layout is sales per square foot. Optimizing sales per square foot doesn’t mean that the mer...
Using Occupancy Management to Drive HVAC
The Measurement Minute by Gary Angel Occupancy Management has been a huge deal with Covid. But is it still useful in post-Covid world? The best application we've found for active Occupan...
A Framework for In-Store Shopper Behavioral Reporting
In the past year, we’ve publish a bunch of posts on in-store shopper tracking technologies: how they work and how they compare. Technology matters. In a mature market, the differences between techn...
Using Measurement Cameras for Loss Prevention
Though it's a source of considerable frustration, there's a strong case to be made against trying to dual-purpose Loss Prevention (LP) cameras for people-tracking analytics. It’s one of those “se...
Loss Prevention and In-Store Analytics
At some point in almost every deployment of people-measurement we do, the question of using existing Loss Prevention cameras comes up. And the truth is, it should. It’s frustrating to be installing...
Comparing the Cost of Using LP Cameras to Dedicated Measurement Cameras for People-Tracking
The Measurement Minute by Gary Angel There are a lot of reasons why it seems like it would make sense to use existing LP cameras for people-tracking projects. In fact, it's one of the mo...