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Electronic Sensor People-Tracking Technology

The Measurement Minute by Gary Angel   Camera may be the most popular people-tracking technology, but electronic sensors have a role to play too. Electronic sensors listen for electronic p...

November 15, 2020

By Gary Angel

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People Measurement Camera Technology

Camera is the single most common and probably the most powerful people-measurement technology currently deployed. And the most common type of camera for people measurement is a stereoscopic, ceiling ...

October 28, 2020

By Gary Angel

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Camera Technology for People Counting : An Overview

The Measurement Minute by Gary Angel   Camera is the most popular technology for people-counting. And with good reason. It's highly accurate and very detailed. But while vendors have done ...

October 5, 2020

By Gary Angel

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Tackling Data Governance: Is it the Equivalent of Soviet-era Agriculture?

The Measurement Minute by Gary Angel   In another interview from the DA Hub, Matthew Wolf from Dignity Health joins the Minute. Since he was recently tapped to head-up a large-scale data g...

October 21, 2019

By Gary Angel

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The Devious Nature of the Website Sample

The Measurement Minute with Gary Angel   The basic principle of most customer VoC is that your sampling needs to be independent of your marketing. You know what violates that basic princip...

September 27, 2019

By Gary Angel

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Just Because It’s Old Doesn’t Mean It’s Right

The Measurement Minute with Gary Angel   Traditional opinion research and even Website surveys have been around for quite awhile now. So folks in the enterprise take their accuracy for gra...

September 24, 2019

By Gary Angel

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The Impact of Store Measurement Technology on Shopper Sample

The Measurement Minute with Gary Angel   The two main IoT technologies for shopper measurement are video and electronic sensors. They perform very differently and have very different chara...

September 22, 2019

By Gary Angel

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Building a Thoughtful Store Sample

The Measurement Minute with Gary Angel   Given that it's often too expensive to install IoT-based people measurement fleet-wide, the challenge becomes deciding which stores to measure. Tha...

September 18, 2019

By Gary Angel

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We are always Sampling

The Measurement Minute with Gary Angel   Sampling is a fact of measurement life. Even when we aren't consciously doing it, we're probably sampling. And it is the nature of sampling (even w...

September 3, 2019

By Gary Angel

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