Measurement is a key competitive in todays world. After all, what’s the point of investing in your stores, building out new experiences and merchandising, and hiring more Associates if you don’t ...
For a people-measurement system, mapping is the engine that drives everything. It contextualizes the data, gives meaning to customer journeys and drives the most compelling analytic views. ...
Like most analytics and software tools, the biggest stumbling block for people-measurement platforms like our DM1 is translating tool into business use. That’s often a particular challenge for anal...
These days, alerting isn’t all that complex. It’s trivial to integrate email and texting into an application – and supporting Webhooks isn’t much harder. This kind of integration used to be c...
Digital Mortar’s DM1 realtime pipeline lets you measure what’s too crowded. Whether lines are too long. If employees are in the right places. It's all about what’s happening right now so you ...
The Measurement Minute by Gary Angel One of the biggest challenges to doing people-measurement is the cost and hassle of the cabling. Deploying standalone single sensors has always been ...
The Measurement Minute by Gary Angel One of our clients at Digital Mortar is a chain of gas/convenience stores measuring the full journey from pump to shop and back. What makes their use...
The Measurement Minute by Gary Angel Although Digital Mortar isn't really focused on loss prevention or security applications, there are two big reasons why it matters if you're thinking about peo...
The Measurement Minute by Gary Angel Customer Journey alerting can completely transform the experience of a physical space. Instead of waiting for a customer to seek out help, it activel...