The Measurement Minute by Gary Angel Not every metric that can be measured should be measured. Some metrics used as KPIs turn out to be easily gameable - resulting in an arms race to opt...
The Measurement Minute with Gary Angel California got a little taste of life after the Apocalypse last week and boy did it suck. The latest Measurement Minute reflects on the virtues of ...
The Measurement Minute by Gary Angel In another interview from the DA Hub, Matthew Wolf from Dignity Health joins the Minute. Since he was recently tapped to head-up a large-scale data g...
The Measurement Minute by Gary Angel I may be an analyst by day, but my secret super-hero identity is programmer-guy. Which is why I have to shout out a fantastic article on Slate - 34 l...
The Measurement Minute by Gary Angel If interviews are going to come to the Minute, why not start at the top? Jim Sterne's latest work focuses on bridging the gap between Marketing and M...
The Measurement Minute with Gary Angel The basic principle of most customer VoC is that your sampling needs to be independent of your marketing. You know what violates that basic princip...
The Measurement Minute with Gary Angel Traditional opinion research and even Website surveys have been around for quite awhile now. So folks in the enterprise take their accuracy for gra...
The Measurement Minute with Gary Angel The two main IoT technologies for shopper measurement are video and electronic sensors. They perform very differently and have very different chara...
The Measurement Minute with Gary Angel Given that it's often too expensive to install IoT-based people measurement fleet-wide, the challenge becomes deciding which stores to measure. Tha...