The Measurement Minute with Gary Angel The two main IoT technologies for shopper measurement are video and electronic sensors. They perform very differently and have very different chara...
The Measurement Minute with Gary Angel Given that it's often too expensive to install IoT-based people measurement fleet-wide, the challenge becomes deciding which stores to measure. Tha...
The Measurement Minute by Gary Angel When you put devices in the field, you open up a whole Christmas-tree full of boxes of IT problems. There is nothing - and I mean nothing - more frus...
The Measurement Minute with Gary Angel With great power comes great...power demand. Why the desire for edge-based compute power is double-edged sword. Almost every IoT installation has t...
The Measurement Minute by Gary Angel The biggest change in Edge-based computing is the type of development that the new generation of SBCs and SOMs allows. Bottom line is that they make ...
The Measurement Minute with Gary Angel It may be an acronym trifecta, but understanding the difference between a SOM and an SBC is one of the first bridges you'll have to cross to IoT la...
The Measurement Minute by Gary Angel Technologies are only really interesting after they've passed through their time on the hype cycle. Here at Digital Mortar, we tried as hard as we co...
The Measurement Minute with Gary Angel Shopper journey measurement is like most analytics. When you start to answer basic questions with the data - deeper ones immediately pop-up. And wi...
The Measurement Minute with Gary Angel Store Measurement with camera has been challenged by the cost and the capability to follow shoppers from camera to camera. Edge-based AI coupled wi...